Integrated Wellness FX Studios combines salon, spa, fitness, and physical therapy under one roof and operates within Under Armour Performance Centers, presenting a bundled wellness offering with cross-selling potential to members, clients, and employees.

Mid-Size Scale With 51-200 employees and a revenue range of 100M to 250M, FX Studios sits between boutique studios and large chains, suggesting opportunities for enterprise-grade partnerships, corporate wellness programs, and scalable service integrations.

Strategic Partnerships The alignment with Under Armour Performance Centers indicates receptivity to co-branded fitness experiences and device/app integrations, which could extend to sponsored challenges, training programs, and tech-enabled wellness campaigns.

Geographic Footprint Headquartered in Hunt Valley, MD, with flagship facilities and notable local recognition, there is potential to expand corporate wellness reach regionally and leverage local brand trust for multi-site enterprise deals.

Technology Stack Utilizes Zenoti, Adobe Creative Suite, WordPress (WPBakery), and event and performance tech; opportunities exist to upsell advanced studio management, marketing automation, customer insights, and gym-to-clinic service integration platforms.