Insights

Market Leadership As Wisconsin's largest wholesale distributor of wine, spirits, beer, and non-alcoholic beverages, General Beverage has a dominant presence in the region, offering extensive opportunities to collaborate on expanding product portfolios and new brand introductions.

Recent Expansion With plans to go public in Singapore and recent distribution partnerships, there are growth initiatives and potential for new product launches and cross-border collaborations that could benefit from tailored sales strategies.

Diversified Portfolio The company's involvement in launching herbal drinks and partnering with various breweries and beverage brands indicates a diversified product lineup that presents opportunities for vendors with innovative and health-oriented offerings.

Technology Utilization Utilizing platforms like MySQL, Shopify, and Google Analytics implies a forward-looking approach to sales and inventory management, enabling targeted marketing and streamlined operational partnerships that can be leveraged for strategic growth.

Industry Focus Serving over 11,400 licensed beverage retailers across Wisconsin suggests a robust network of retail partners, presenting numerous points for cross-promotional marketing and exclusive distribution deals to expand market penetration.

Similar companies to General Beverage and Beer Sales Companies

General Beverage and Beer Sales Companies Tech Stack

General Beverage and Beer Sales Companies uses 8 technology products and services including MySQL, Shopify, WPBakery, and more. Explore General Beverage and Beer Sales Companies's tech stack below.

MySQL
Database
Shopify
E-commerce
WPBakery
Page Builders
Flywheel
Platform As A Service
PHP
Programming Languages
Google Tag Manager
Tag Management
Google Analytics
Web Analytics
Ninja Forms
Web Platform Extensions

Media & News

General Beverage and Beer Sales Companies's Email Address Formats

General Beverage and Beer Sales Companies uses at least 1 format(s):

General Beverage and Beer Sales Companies Email Formats	Example	Percentage
FLast@genbev.com	JDoe@genbev.com	86%
First.Last@genbev.com	John.Doe@genbev.com	9%
FirstLast@genbev.com	JohnDoe@genbev.com	4%
Last@genbev.com	Doe@genbev.com	1%

Frequently Asked Questions

Where is General Beverage and Beer Sales Companies's headquarters located?

General Beverage and Beer Sales Companies's main headquarters is located at 6169 Mckee Road Madison, Wisconsin 53719 United States. The company has employees across 5 continents, including North AmericaAsiaEurope.

What is General Beverage and Beer Sales Companies's phone number?

You can contact General Beverage and Beer Sales Companies's main corporate office by phone at

+1-608-271-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is General Beverage and Beer Sales Companies's official website and social media links?

General Beverage and Beer Sales Companies's official website is genbev.com and has social profiles on LinkedIn.

How much revenue does General Beverage and Beer Sales Companies generate?

As of March 2026, General Beverage and Beer Sales Companies's annual revenue is estimated to be $7.8M.

What is General Beverage and Beer Sales Companies's NAICS code?

General Beverage and Beer Sales Companies's NAICS code is 3121 - Beverage Manufacturing.

How many employees does General Beverage and Beer Sales Companies have currently?

As of March 2026, General Beverage and Beer Sales Companies has approximately 330 employees across 5 continents, including North AmericaAsiaEurope. Key team members include Vice President Operations: B. M.President: M. M.Company Owner: B. S.. Explore General Beverage and Beer Sales Companies's employee directory with LeadIQ.

What industry does General Beverage and Beer Sales Companies belong to?

General Beverage and Beer Sales Companies operates in the Beverage Manufacturing industry.

What technology does General Beverage and Beer Sales Companies use?

General Beverage and Beer Sales Companies's tech stack includes MySQLShopifyWPBakeryFlywheelPHPGoogle Tag ManagerGoogle AnalyticsNinja Forms.

What is General Beverage and Beer Sales Companies's email format?

General Beverage and Beer Sales Companies's email format typically follows the pattern of FLast@genbev.com. Find more General Beverage and Beer Sales Companies email formats with LeadIQ.

When was General Beverage and Beer Sales Companies founded?

General Beverage and Beer Sales Companies was founded in 1933.

General Beverage and Beer Sales Companies

Beverage ManufacturingWisconsin, United States201-500 Employees

Established in 1933 and family owned ever since, General Beverage is the largest wholesale distributor of wine, distilled spirits, beer and non alcoholic beverages in Wisconsin. We have grown to 1000 employees by treating people like family. We consult with, sell to, and service over 11,400 licensed beverage retailers located in all of Wisconsin's 72 Counties from our offices located in Barron, Chippewa Falls, LaCrosse, Little Chute, Madison - HQ, Milwaukee, Oshkosh and Stevens Point.