New market expansion GForce Athletics has recently expanded to Libertyville, IL in partnership with Canlan Sports, signaling a growth opportunity to cross-sell training services to hockey players, youth and adults in a new market and leverage Canlan’s facilities and networks.

Facility partnerships Strategic collaboration with Canlan Sports presents a channel for joint programs, bundled training packages, and co-branded marketing that can be extended to other Canlan venues or similar facility networks.

High value offerings Evidence-based, performance-focused training with certified coaches appeals to athletes and serious fitness clients; upsell potential includes private coaching, semi-private sessions, seasonal camps, and sport-specific development programs.

Regional growth potential Multiple Chicagoland facilities already in place indicate opportunities to scale regionally within the metro area, leveraging existing brand reputation to attract teams, schools, and clubs seeking elite conditioning.

Financial scale Revenue of one to ten million positions GForce Athletics as a mid-market wellness provider with room for portfolio diversification through corporate wellness programs, sponsorships, and recurring memberships to stabilize cash flow.