Strategic Partnerships GhostBed has successfully partnered with CozziaUSA to offer a unique mattress with massage features, indicating a potential avenue for collaboration with other technology-driven furniture companies.

Expansion in Retail The launch of the Venus Williams GhostBed line-up for retail stores presents an opportunity for GhostBed to expand its presence in physical retail spaces and potentially reach a broader customer base.

Hiring Key Personnel The recent appointments of Craig Leffew as director of sales and Brandon Howell in various leadership roles demonstrate GhostBed's commitment to strengthening its sales team, suggesting potential hiring needs or reshaping of current sales strategies.

Luxury Product Line With a focus on luxury mattresses, bed frames, sheets, and pillows, GhostBed can position itself in the premium segment of the market, catering to customers looking for high-end bedding solutions.

Digital Marketing Initiatives Utilizing technologies such as Snap Pixel, Klaviyo, and Facebook, GhostBed showcases strong digital marketing capabilities. This presents an opportunity to leverage data-driven marketing strategies for targeted customer acquisition and retention.