Niche market fit Go Big Recruiting sits at the intersection of sports and recruitment tech, offering a streamlined video submission and review notification system that could be positioned as a time-saving tool for college athletic programs and high school pipelines alike.

Targeted expansion With a lean team and revenue in the low millions, there is potential to upsell scalable features to colleges and athletic departments, such as analytics on video views, review timelines, and integration with their LMS or scouting networks.

Technology leverage The tech stack includes AWS, WordPress, analytics tools, and email automation, which suggests opportunities to offer premium hosting, data security enhancements, advanced reporting, and personalized outreach as premium add-ons.

Competitive positioning The platform differentiates by providing verifiable review status from schools, which can be highlighted to win over institutions skeptical of traditional video submissions from services and to attract more recruiting partners.

Growth levers Given revenue visibility and a strong value proposition, partnerships with youth leagues, high school programs, and regional scouting networks present channels to increase usage volume, expand geographic reach, and drive referrals.