Innovative Platform Going Merry offers a streamlined, easy-to-use financial aid application platform that significantly reduces the complexity of applying for federal, state, and private scholarships, making it attractive to educational institutions and organizations looking to improve application engagement.

Growing Market Presence With an annual revenue estimated between 10 and 25 million dollars and recognition by major outlets like the New York Times, Going Merry demonstrates a strong market position and increasing visibility, indicating potential for scalable sales and partnership opportunities.

Technology Utilization Leveraging cloud services like Amazon Web Services and Google Cloud, along with modern web tools, positions Going Merry as a tech-savvy company that values innovative solutions, making it appealing to education tech providers seeking integration or collaboration.

Strategic Expansion Having launched their platform in 2016 with initial partnerships with San Francisco high schools, Going Merry shows a history of strategic local expansion with clear growth potential into broader regions and educational sectors.

Alignment with Education Goals The company's mission to promote equal access to education aligns with initiatives aimed at increasing financial aid literacy and access, providing opportunities for partnerships with non-profits, educational institutions, and funding bodies focused on student success.