Insights

Environmental Innovation Goodnature's focus on humane pest control solutions that address biodiversity decline presents opportunities to partner with ecological organizations, environmental agencies, and conservation programs seeking sustainable and effective pest management tools.

Recent Industry Recognition Award wins such as the 2025 iF Design Award and the Mitre 10 Innovation Award highlight the company's product excellence and innovation, making it appealing to distributors and retailers looking to feature award-winning, eco-friendly household and pest control products.

Growing Market Presence Participation in international design awards and expanding product lines like the A18 trap indicate a rising market profile, providing sales teams with opportunities to promote Goodnature's products to global and local eco-conscious markets.

Strategic Partnerships Long-standing collaborations with retail chains such as Mitre 10 suggest strong distribution channels that can be leveraged to accelerate product reach and explore new retail partnerships in regions focusing on sustainability.

Technological Edge Utilizing advanced tech stacks and IoT-enabled traps offers potential for upselling to tech-savvy clients and eco-innovators interested in smart, automated pest control solutions that align with modern sustainability trends.

Goodnature Tech Stack

Goodnature uses 8 technology products and services including Amazon Web Services, Open Graph, Mailchimp, and more. Explore Goodnature's tech stack below.

  • Amazon Web Services
    Cloud Hosting
  • Open Graph
    Content Management System
  • Mailchimp
    Email
  • Vue.js
    Javascript Frameworks
  • Backbone.js
    Javascript Frameworks
  • jQuery
    Javascript Libraries
  • Scala
    Programming Languages
  • reCAPTCHA
    Security

Goodnature's Email Address Formats

Goodnature uses at least 1 format(s):
Goodnature Email FormatsExamplePercentage
First@goodnature.co.nzJohn@goodnature.co.nz
33%
First.Last@goodnature.co.nzJohn.Doe@goodnature.co.nz
17%
First@goodnature.co.nzJohn@goodnature.co.nz
33%
First.Last@goodnature.co.nzJohn.Doe@goodnature.co.nz
17%

Frequently Asked Questions

Where is Goodnature's headquarters located?

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Goodnature's main headquarters is located at 8 Horner Street Wellington, Wellington 6021 New Zealand. The company has employees across 3 continents, including OceaniaNorth AmericaAsia.

What is Goodnature's official website and social media links?

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Goodnature's official website is goodnature.co.nz and has social profiles on LinkedInCrunchbase.

What is Goodnature's SIC code NAICS code?

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Goodnature's SIC code is 4959 - Sanitary Services, Not Elsewhere Classified NAICS code is 5414 - Specialized Design Services.

How many employees does Goodnature have currently?

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As of April 2026, Goodnature has approximately 43 employees across 3 continents, including OceaniaNorth AmericaAsia. Key team members include Chief Executive Officer: D. S.Chief Commercial Officer (cco): A. C.Chief Operating Officer: H. V.. Explore Goodnature's employee directory with LeadIQ.

What industry does Goodnature belong to?

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Goodnature operates in the Design Services industry.

What technology does Goodnature use?

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Goodnature's tech stack includes Amazon Web ServicesOpen GraphMailchimpVue.jsBackbone.jsjQueryScalareCAPTCHA.

What is Goodnature's email format?

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Goodnature's email format typically follows the pattern of First@goodnature.co.nz. Find more Goodnature email formats with LeadIQ.

When was Goodnature founded?

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Goodnature was founded in 2005.

Goodnature

Design ServicesWellington, New Zealand11-50 Employees

Goodnature is committed to providing pragmatic solutions to one of our most serious environmental problems - biodiversity decline - through the design and manufacture of automatic traps that humanely kill pest animals and then reset themselves.

Section iconCompany Overview

Headquarters
8 Horner Street Wellington, Wellington 6021 New Zealand
SIC Code
4959 - Sanitary Services, Not Elsewhere Classified
NAICS Code
5414 - Specialized Design Services
Founded
2005
Employees
11-50

Section iconFunding & Financials

  • $10M$25M

    Goodnature's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    Goodnature's revenue is estimated to be in the range of $10M$25M

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