Focus on National Coverage GPS specializes in nationwide investigative background checks, including areas with unique requirements such as Puerto Rico, Guam, American Samoa, Virgin Islands, and India. This extensive geographic scope presents an opportunity to offer advanced screening solutions tailored to diverse regions and cultures, appealing to organizations with multi-location or international hiring needs.

Tech-Driven Identity Verification Utilizing security technologies like HSTS, X-XSS-Protection, and Nginx indicates a commitment to secure, reliable online processes. Emphasizing cybersecurity and data integrity solutions can position GPS as a trusted partner for clients seeking robust background checks and identity verification services in a digital environment.

Growing Market Recognition Recent positive analyst upgrades and media coverage highlight GPS's potential for growth and improved market perception. This momentum can be leveraged by sales teams to approach prospective clients, emphasizing the company's stability, reputation, and strategic direction to increase conversion prospects.

Size and Market Positioning With an employee base of 201-500 and revenues between 100 and 250 million dollars, GPS is a mid-sized player positioned alongside large consulting firms. Targeting similar scale organizations or those seeking reliable, scalable background screening services can align well with GPS’s operational capacity and growth opportunities.

Potential for Service Expansion Given the focus on criminal and civil background checks, there is an opportunity to expand into related HR tech solutions such as onboarding integrations, ongoing employee monitoring, or compliance reporting. Partners offering HR management systems or digital onboarding tools could find synergies to enhance GPS’s service offerings and attract new enterprise clients.