Growing advertiser network GrabOne targets 300,000+ curious Kiwis and partners with NZ businesses, presenting a sizable audience and a demand-generation opportunity for sales reps to cross-sell expanded campaigns, bundled deals, and agency-grade advertising services.

Local ownership advantage 100% Kiwi-owned and operated, with a partnership-first model and faster partner payments. This can be leveraged to pitch faster onboarding, reliable local support, and improved cash flow for NZ merchants seeking homegrown marketing solutions.

Fair payments proposition Recent improvements to payment systems aim to keep partner cash flow healthy. Use this to address objection handling around AP speed and to upsell value-added services tied to performance-based or timely payout options.

Tech stack leverage Utilizes a mix of programmatic and analytics tools (DFP, Criteo, Google Ads, Bing, Google Analytics) and front-end tech (React). This supports performance marketing pitches, targeting capabilities, and data-driven optimization for partner campaigns.

Market positioning Focused on local deals, activities, and experiences in New Zealand with a growth-partner stance. Present opportunities to expand into adjacent categories, seasonal campaigns, and co-branded promotions with partners looking to drive footfall and repeat visits.