Community Partnerships Leverage ongoing local partnerships such as Comerica Bank and GR Consumers Credit Union to propose co-branded sponsorships, community outreach campaigns, or ticketing bundles that amplify fan engagement and drive cross-promotional opportunities.

Fan Experience Position premium experiences and watch-party events around Calder Cup Playoffs as a revenue channel with corporate hospitality, group sales, and experiential packages that unlock higher per-seat value.

Digital & Data Offer targeted digital advertising and data-enabled marketing solutions using the Griffins’ existing tech stack (Meta Ads Manager, AWS, iCIMS, KnowBe4) to attract regional brands seeking measurable ROI and audience insights.

Talent & Branding Capitalize on recent player acquisitions and high-visibility hires to create branded content, sponsored segments, and influencer-style promotions that elevate sponsor visibility and audience reach.

Community Impact Propose CSR-aligned initiatives with local sponsors focused on youth development and fostering futures, aligning sponsor campaigns with social impact goals to encourage long-term partnerships.