Expansion Opportunities Gravic serves a niche market with high reliance on data collection, transformation, and distribution, including HPE NonStop environments. The recent product updates and commitments around Shadowbase for multiple server platforms indicate potential for cross-sell between data capture/analysis solutions and high-availability data replication offerings to enterprise customers seeking robust DR and real-time BI.

HPE NonStop Focus Gravic highlights long-standing leadership in High Availability for the HPE NonStop platform and active development of NonStop solutions. Target the NonStop user base with upgraded Shadowbase capabilities and Remark data collection tools to address mission-critical workloads requiring uptime, compliance, and rapid data movement.

Digital Resilience Shadowbase emphasizes disaster recovery, real-time BI, and zero-downtime migrations. This aligns with prospects undergoing digital resilience initiatives, making them receptive to combined data capture, monitoring, and seamless replication solutions for continuity and regulatory reporting.

Industry Events Gravic actively participates in regional user groups and industry events (N2TUG, MexTUG, BITUG, NYTUG) related to HPE Nonstop and Shadowbase. This presents warm introductions and speaking or sponsorship opportunities to engage potential buyers in target segments during conferences.

SMB to Mid-Market Fit With 11-50 employees and annual revenue in the mid-tier range, Gravic appeals to small and mid-sized enterprises that need scalable data collection and DR/BI solutions without the burden of large enterprise deployments. This suggests a sales angle around affordable, easy-to-deploy Remark and Shadowbase offerings with tiered support.