Insights

Advisor Distribution GAFRI specializes in annuities and life insurance, signaling strong potential to grow through financial advisor networks and broker dealers. Leverage American Financial Group connections and recent corporate activity to recruit new distribution partners, and equip advisors with targeted training and sales enablement tools to boost cross sell of retirement income and protection products.

Group Cross-Sell As part of American Financial Group with multiple related entities, there is potential to coordinate product offerings and customer data to cross sell life, annuity and supplemental products across the group. This could raise wallet share and improve retention. Propose joint marketing programs, data sharing and integrated messaging across channels.

Retirement Income GAFRI's core offering includes annuities and life insurance suited for guaranteed retirement income. There is opportunity to package retirement planning solutions with advisor support, enhanced living benefits and simple underwriting to accelerate conversions among aging customers and retirement planners.

Tech Enablement The public data provides no details on tech stack, signaling an opening to modernize policy administration, underwriting and customer journeys. Propose implementing digital onboarding, CRM enhancements and analytics to improve efficiency, pricing accuracy and persistency, while enabling advisors to manage portfolios effectively.

Channel Differentiation GAFRI competes in a market with large peers; its heritage and relationship focused approach can be a differentiator. Invest in customer experience and partner marketing, and explore co branded campaigns with AF G channels to reach mid market segments with a trusted, steady partner narrative.

Great American Financial Resources Tech Stack

Great American Financial Resources's Email Address Formats

Great American Financial Resources uses at least 2 format(s):
Great American Financial Resources Email FormatsExamplePercentage
First.Last@alico.comJohn.Doe@alico.com
91%
Last.First@alico.comDoe.John@alico.com
8%
Fir.Last@alico.comJoh.Doe@alico.com
1%
FLast@gafri.comJDoe@gafri.com
93%
LFirst@gafri.comDJohn@gafri.com
4%
FirstLast@gafri.comJohnDoe@gafri.com
2%
First.Last@gafri.comJohn.Doe@gafri.com
1%

Frequently Asked Questions

Where is Great American Financial Resources's headquarters located?

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Great American Financial Resources's main headquarters is located at 301 East Fourth Street Cincinnati, Ohio 45202 United States. The company has employees across 3 continents, including North AmericaAsiaEurope.

What is Great American Financial Resources's phone number?

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You can contact Great American Financial Resources's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Great American Financial Resources's stock symbol?

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Great American Financial Resources is a publicly traded company; the company's stock symbol is GFR1.

What is Great American Financial Resources's official website and social media links?

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Great American Financial Resources's official website is gafri.com and has social profiles on LinkedIn.

What is Great American Financial Resources's NAICS code?

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Great American Financial Resources's NAICS code is 524 - Insurance Carriers and Related Activities.

How many employees does Great American Financial Resources have currently?

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As of June 2026, Great American Financial Resources has approximately 278 employees across 3 continents, including North AmericaAsiaEurope. Key team members include Ceo: A. B.Chief Executive Officer: C. W.Chief Executive Officer: N. L.. Explore Great American Financial Resources's employee directory with LeadIQ.

What industry does Great American Financial Resources belong to?

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Great American Financial Resources operates in the Insurance industry.

What is Great American Financial Resources's email format?

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Great American Financial Resources's email format typically follows the pattern of First.Last@alico.com. Find more Great American Financial Resources email formats with LeadIQ.

Great American Financial Resources

InsuranceOhio, United States201-500 Employees

Great American Financial Resources, Inc. (GAFRI) operates in the insurance industry as the annuity and supplemental and life insurance arm of American Financial Group, Inc. (AFG). It is part of a larger group of companies with more than a century of experience and emphasizes a family heritage in its relationships with customers and colleagues. The company is based in Cincinnati, Ohio, at 301 East Fourth Street, Cincinnati, Ohio 45202, United States. GAFRI employs between 201 and 500 people and maintains a website at gafri.com. Public reports from 2021 describe transactions involving GAFRI, including an acquisition by MML Investors for about $3.5 billion, MassMutual's agreement to acquire Great American Life, and GAFRI's sale of assets to American Financial Group for about $500 million. Revenue is reported in the range of $1 billion to $10 billion.

Section iconCompany Overview

Headquarters
301 East Fourth Street Cincinnati, Ohio 45202 United States
Phone number
Website
gafri.com
Stock Symbol
GFR1
NAICS Code
524 - Insurance Carriers and Related Activities
Employees
201-500

Section iconFunding & Financials

  • $1B$10B

    Great American Financial Resources's revenue is estimated to be in the range of $1B$10B

Section iconFunding & Financials

  • $1B$10B

    Great American Financial Resources's revenue is estimated to be in the range of $1B$10B

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