Recognized Ethicality Pacific Life has been honored as one of the World's Most Ethical Companies for eight consecutive years. Leveraging this strong ethical reputation can be a compelling selling point to attract clients who prioritize ethical business practices and corporate responsibility.

Product Innovation With the recent launch of Pacific Horizon IUL 2, tailored for affluent clients seeking flexible retirement and estate planning solutions, sales professionals have an opportunity to showcase the company's commitment to innovative product development. This new offering can open doors to engage high-net-worth individuals looking for customized life insurance solutions.

Leadership Promotion The appointment of Karen Neeley as Senior Vice President and Chief Compliance and Ethics Officer demonstrates Pacific Life's emphasis on leadership development and expertise in compliance. Highlighting the caliber of executives like Neeley can instill confidence in prospective clients regarding the company's commitment to governance and regulatory standards.

Industry Recognition Being recognized as the best life insurance company of 2025 positions Pacific Life as a market leader in providing superior insurance solutions. Leveraging this accolade in sales pitches can differentiate the company from competitors and attract clients seeking top-tier insurance providers for their financial security needs.

Strategic Partnerships The collaboration between T. Rowe Price and Pacific Life to introduce a Lifetime Income solution presents a strategic alliance that sales professionals can leverage to offer comprehensive financial planning options. Highlighting this partnership can demonstrate the company's commitment to holistic financial solutions and provide a competitive edge in the market.