Insights

Community Engagement Great Lakes Ace's strong involvement in local community events and partnerships with organizations like the Veterans of Foreign Wars showcase their commitment to neighborhood relationships, presenting opportunities to offer tailored products or sponsored programs that reinforce community loyalty.

Strategic Expansion The recent acquisition of Macomb Ace Hardware and the openings in Cincinnati indicate an active growth strategy. This presents prospects to introduce new product lines, exclusive brand collaborations, and targeted marketing campaigns to successfully penetrate these expanding markets.

Digital Presence With an established tech stack including Google Ads and web development tools, there is potential to leverage digital marketing analytics and personalized online promotions to increase customer engagement and drive foot traffic to their neighborhood stores.

Sustainable Branding Given their community focus and premium merchandise partnerships, Great Lakes Ace can capitalize on eco-friendly and locally sourced products to appeal to environmentally conscious consumers and differentiate themselves in a competitive retail landscape.

Revenue Growth Opportunities With a revenue range of 100 to 250 million dollars and ongoing store expansions, there are significant opportunities to upsell premium products, loyalty programs, and value-added services that can boost wallet share within their existing and new customer bases.

Great Lakes Ace Hardware Tech Stack

Great Lakes Ace Hardware uses 8 technology products and services including Google Ads Conversion Tracking, jsDelivr, Microsoft Access, and more. Explore Great Lakes Ace Hardware's tech stack below.

  • Google Ads Conversion Tracking
    Analytics
  • jsDelivr
    Content Delivery Network
  • Microsoft Access
    Database Management Software
  • Google Fonts API
    Font Scripts
  • Onsen UI
    Software Development
  • Bootstrap
    UI Frameworks
  • Apache
    Web Servers
  • jQuery Validation Plugin
    Web Tools And Plugins

Great Lakes Ace Hardware's Email Address Formats

Great Lakes Ace Hardware uses at least 1 format(s):
Great Lakes Ace Hardware Email FormatsExamplePercentage
First.Last@greatlakesace.comJohn.Doe@greatlakesace.com
50%
First.Last@greatlakesace.comJohn.Doe@greatlakesace.com
50%

Frequently Asked Questions

What is Great Lakes Ace Hardware's official website and social media links?

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Great Lakes Ace Hardware's official website is greatlakesace.com and has social profiles on LinkedIn.

What is Great Lakes Ace Hardware's NAICS code?

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Great Lakes Ace Hardware's NAICS code is 44-45 - Retail Trade.

How many employees does Great Lakes Ace Hardware have currently?

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As of December 2025, Great Lakes Ace Hardware has approximately 501 employees across 2 continents, including North AmericaAsia. Key team members include Vice President Of Finance: N. S.President: M. V.Owner: L. S.. Explore Great Lakes Ace Hardware's employee directory with LeadIQ.

What industry does Great Lakes Ace Hardware belong to?

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Great Lakes Ace Hardware operates in the Retail industry.

What technology does Great Lakes Ace Hardware use?

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Great Lakes Ace Hardware's tech stack includes Google Ads Conversion TrackingjsDelivrMicrosoft AccessGoogle Fonts APIOnsen UIBootstrapApachejQuery Validation Plugin.

What is Great Lakes Ace Hardware's email format?

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Great Lakes Ace Hardware's email format typically follows the pattern of First.Last@greatlakesace.com. Find more Great Lakes Ace Hardware email formats with LeadIQ.

When was Great Lakes Ace Hardware founded?

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Great Lakes Ace Hardware was founded in 1946.

Great Lakes Ace Hardware

RetailMichigan, United States501-1000 Employees

Overview
Great Lakes Ace is a chain of hardware stores bringing more than 70 years of hardware experience to the neighborhoods that we serve. Our relationship with Ace Hardware provides national chain buying power, access to hundreds of thousands of products, and premium merchandise brands like Craftsman, Scotts, Valspar, Toro, Weber, Stihl, Yeti and others. At the same time, we provide our customers with a localized product mix and services while operating a friendly, helpful neighborhood hardware store.

Vision
Our team is inspired by our Vision to: Improve Lives & Communities

Mission
Great Lakes Ace’s Mission is to: Go above & Beyond to Serve

We are inspired to build a culture of service throughout the organization that is the bedrock of our daily operations.

Community
We are most proud of our team’s commitment to giving back to the neighborhoods we serve through a series of locally identified community events. Great Lakes Ace associates work with local schools and non-profit groups, raising funds and holding events and demonstrations that are meaningful and helpful to our neighbors.

History
Our history in hardware is a classic American tale of hard work and reinvention. We were originally founded in 1946 as The Hardware Depot by the Traskos brothers of Dearborn, MI. The company had grown to 4 locations by 1959 when we joined the Ace Hardware cooperative and changed our name to ACE Budget Center. In 1981, we had grown to 36 stores and left the Ace organization to operate independently under the name of ACO Hardware. In 2014, the Board of Directors concluded that it was time for yet another reinvention of the company to ensure long term success and sustained relevance to our customers. We rejoined the Ace Hardware co-op under the banner of Great Lakes Ace Hardware.

Section iconCompany Overview

NAICS Code
44-45 - Retail Trade
Founded
1946
Employees
501-1000

Section iconFunding & Financials

  • $100M$250M

    Great Lakes Ace Hardware's revenue is estimated to be in the range of $100M$250M

Section iconFunding & Financials

  • $100M$250M

    Great Lakes Ace Hardware's revenue is estimated to be in the range of $100M$250M

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