Greater Merrimack Valley Convention and Visitors Bureau Employee Directory
Marketing and AdvertisingMassachusetts, United States0-1 Employees
The Greater Merrimack Valley Convention and Visitors Bureau (GMVCVB) operates as an advertising services organization focused on promoting the Greater Merrimack Valley region as a destination for meetings, conventions, trade shows, special events, group tours, and leisure travel. Based in Lowell, Massachusetts, the bureau is recognized by the state's Office of Travel & Tourism as one of 16 regional tourism councils and aims to enhance the region’s economic activity by marketing its assets to visitors and event planners. Its target audience includes meeting planners, event organizers, and travelers seeking cultural and historic experiences in the Lowell, Lexington, and Concord area, with a portfolio that highlights local history, culture, and notable regional events. The organization was incorporated in 1992 and coordinates or supports events such as Lowell’s WinterFest, Patriots’ Day celebrations in Lexington and Concord, and the Lowell Folk Festival, while engaging volunteers to assist visitors at information booths. In recent developments, the bureau announced a partnership with Playeasy to streamline access to facilities and destination information for prospective visitors and organizers.