Sustainable niche Specializes in natural, non-toxic and eco-friendly building products with unique local availability, presenting an opportunity to upsell green-certified materials to architects, builders, and contractors seeking healthier interiors.

LEED and design services Offers LEED/green consultation and architectural design services, enabling cross-sell of sustainability expertise to project teams pursuing green certifications and high-performance interiors.

Showroom value Cincinnati showroom with exclusive local inventory can attract design-forward homeowners and small businesses; leverage in-store demos and education to capture project leads and referrals.

End-to-end sourcing Salvaged materials sourcing and eco-friendly product mix position the company as a preferred partner for renovation projects aiming for circular economy goals and cost-conscious but sustainable builds.

Tech-enabled outreach Active digital presence on Wix, eCommerce, and social channels; prioritize targeted outreach to architects, contractors, and facility managers leveraging online catalogs and design resources to generate qualified leads.