Builder Partnerships Greenway Solar already collaborates with top builders and architects, presenting an opportunity to formalize channel partnerships in Minnesota, Iowa, and Wisconsin. Offer co-branded solar roof design and seamless installation for new homes, leveraging Tesla Solar Roof expertise to win high-end projects. Develop partner programs with incentives and case studies to accelerate referrals.

Tesla Roof Leader Position Greenway as the Midwest’s premier Tesla Solar Roof and Powerwall installer to attract homeowners seeking premium aesthetics and integrated storage. Create sales collateral that emphasizes design-forward installations, durability, and performance. Offer design consultations and architect-friendly proposals to streamline approvals.

Community & Utilities Leverage existing low-income solar garden initiatives to engage utilities and city programs in MN, IA, and WI, expanding scale through partnerships with MRES, Xcel Energy, and municipal partners. Pursue community solar project development, operation and maintenance contracts, and grant-fueled funding opportunities to broaden customer reach.

Storage Upsell Cross-sell and bundle battery storage with solar roof for both new installs and retrofits, emphasizing resilience, peak-shaving, and long-term cost savings. Target homeowners upgrading existing solar systems, as well as small-to-mid-sized multi-family buildings and high-end residences seeking integrated energy solutions.

Regional Growth With 25 years of expertise and current revenue in the 10–25 million range, focus on scaling in Minnesota, Iowa, and Wisconsin by targeting mid-sized builders and architectural firms. Leverage Greenway’s no-pressure sales philosophy and strong design capabilities to reduce sales friction and close high-value projects faster.