Insights

Automated Micro-Investing Grifin's unique concept of automatically investing $1 from everyday transactions into stock presents a fresh opportunity for users to engage in micro-investing effortlessly. Sales teams can leverage this selling point to target individuals looking for a simple and fun way to start investing.

Personalized Investment Features With Grifin offering customizable investment options like setting limits, adjusting risk tolerance, and enabling/disabling specific investments, sales reps can highlight the platform's adaptability to individual preferences. This flexibility can be a strong selling point for attracting users seeking tailored investment solutions.

Tech-Enabled Investing Platform By utilizing a modern tech stack including iOS, JavaScript, and more, Grifin positions itself as a tech-savvy investing platform. Sales development professionals can emphasize the app's technological foundation to attract users who value innovation and seamless digital experiences in their investment journey.

Entry-Level Investment Confidence Grifin's approach of simplifying investment processes and making them 'fun again' can appeal to individuals hesitant about traditional investing. Sales teams can leverage this aspect to target first-time investors or those seeking a low-barrier entry into the investment world, tapping into a potentially vast market segment.

Competitive Market Differentiation In a landscape with similar financial service providers like Wealthfront and Chime, Grifin stands out with its unique micro-investing model. Sales professionals can highlight this distinctive feature to position Grifin as a fresh and engaging alternative in a competitive market, appealing to users looking for a novel investment experience.

Grifin Tech Stack

Grifin uses 8 technology products and services including Jenkins, Zendesk, Google Font API, and more. Explore Grifin's tech stack below.

  • Jenkins
    Continuous Integration
  • Zendesk
    Documentation Tools
  • Google Font API
    Font Scripts
  • Redux
    Javascript Frameworks
  • JavaScript
    Programming Languages
  • iOS
    Programming Languages
  • Lua
    Programming Languages
  • OpenResty
    Web Servers

Media & News

Grifin's Email Address Formats

Grifin uses at least 1 format(s):
Grifin Email FormatsExamplePercentage
First@grifin.comJohn@grifin.com
41%
Last@grifin.comDoe@grifin.com
14%
FLast@grifin.comJDoe@grifin.com
4%
First@grifin.comJohn@grifin.com
41%

Frequently Asked Questions

Where is Grifin's headquarters located?

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Grifin's main headquarters is located at Tampa, Florida US. The company has employees across 5 continents, including North AmericaSouth AmericaAfrica.

What is Grifin's official website and social media links?

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Grifin's official website is grifin.com and has social profiles on LinkedIn.

How much revenue does Grifin generate?

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As of August 2024, Grifin's annual revenue reached $1.8M.

What is Grifin's NAICS code?

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Grifin's NAICS code is 52 - Finance and Insurance.

How many employees does Grifin have currently?

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As of August 2024, Grifin has approximately 21 employees across 5 continents, including North AmericaSouth AmericaAfrica. Key team members include Co-Founder And Ceo: A. F.Co-Founder And Co-Ceo: B. S.Product Marketing Lead: F. I.. Explore Grifin's employee directory with LeadIQ.

What industry does Grifin belong to?

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Grifin operates in the Financial Services industry.

What technology does Grifin use?

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Grifin's tech stack includes JenkinsZendeskGoogle Font APIReduxJavaScriptiOSLuaOpenResty.

What is Grifin's email format?

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Grifin's email format typically follows the pattern of . Find more Grifin email formats with LeadIQ.

When was Grifin founded?

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Grifin was founded in 2016.
Grifin

Grifin

Financial ServicesFlorida, United States11-50 Employees

It's simple: Shop, pay bills, and transact at the companies & brands you use everyday, and our app will automatically purchase $1 worth of stock in those companies for you. Fun, human investing.

How it works: Each time you transact at a publicly-traded company (and any of their subsidiary companies/products), Grifin automatically withdraws $1 to invest into that company's stock on your behalf. Each week, your dollars are added up and withdrawn from your bank to buy your stock. For example:

• Buy coffee 3x at Starbucks this week? You invest $3 into Starbucks stock.
• Pay both your Verizon and Comcast bills this week? $2 is withdrawn to buy $1 of Verizon stock and $1 of Comcast stock.
• Go to Whole Foods 2x this week for groceries? You get $2 in Amazon stock, since Whole Foods is a subsidiary of Amazon.
• Make a payment on your American Express credit card bill? You get $1 worth of AMEX stock for paying your bill.

In this example, after just 1 week, you put $8 towards stocks and you now own stock in 5 of the companies you transact with!

Personalized investing on your terms: Set a weekly investment limit, pause for a week at a time, adjust your company risk tolerance, increase beyond $1 per transaction, disable any company you transact at but don't want to invest in, and many more customization features.

With Grifin, you can finally feel confident enough to start investing for the first time. Grifin makes investing fun again.

Once you're all set up, there's only one thing left to do: keep living your life as usual :). As you keep shopping, Grifin will automatically invest $1 for each purchase you make.

Section iconCompany Overview

Headquarters
Tampa, Florida US
Website
grifin.com
NAICS Code
52 - Finance and Insurance
Founded
2016
Employees
11-50

Section iconMedia & News

Section iconFunding & Financials

  • $10M

    Grifin's revenue is in the range of $10M

Section iconFunding & Financials

  • $10M

    Grifin's revenue is in the range of $10M

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