Premium Sparkling Leverage Freixenet’s status as a world leader in traditional-method sparkling wines and recent Mallorca Limited Edition launch to target premium on-premise and high-end retail accounts seeking luxury gifting options and exclusive releases.

Expansion Momentum Capitalize on ongoing international positioning following the Henkell alliance and European-American winery footprint to pursue cross-border distribution deals, co-packing, and joint promotions in markets with strong sparkling wine demand.

Digital & Data Utilize their tech stack including Power BI and Microsoft Power Platform to offer data-driven sales support, customer segmentation, and targeted campaigns for horeca and retailers; propose analytics services to optimize shelf placement and promos.

Awards & Prestige Highlight recent Mundus Vini accolades and UNO Logistics award to build credibility in tastings, competitions, and retailer programs, driving partnership opportunities with premium retailers, clubs, and sommeliers’ networks.

Sustainable Growth Align with Freixenet’s eco-innovation and sustainability focus to propose sustainable packaging, logistics optimization, and green-certification driven campaigns in markets prioritizing environmental responsibility.