Exclusive Insiders’ Program GURHAN recently launched an Insiders’ Loyalty Program, offering exclusive perks and a generous points program. This initiative presents a sales opportunity to leverage the program benefits to attract and retain customers.
Partnership Expansion with Bloomdenver The partnership between GURHAN and Bloomdenver in Denver signifies an expansion in the distribution network. Sales teams can explore this collaboration to introduce GURHAN’s wider selection of jewelry pieces to a new market.
Unique Craftsmanship Storytelling GURHAN’s craftsmanship in high karat gold jewelry that stands the test of time presents a unique storytelling opportunity to appeal to customers seeking distinct, hand-hammered creations. Emphasizing this artisanal approach can attract niche clientele and drive sales.
Digital Marketing Technology Integration With a tech stack including Bing Ads, Twitter Emoji, and Google Tag Manager, GURHAN showcases a strong digital marketing presence. Sales teams can capitalize on these tools to target specific audiences effectively and enhance online sales strategies.
Competitive Positioning in Luxury Jewelry Sector By benchmarking against similar companies like Temple St. Clair and Marco Bicego, GURHAN’s positioning as a boutique luxury brand with revenue in the $0-10M range offers a competitive edge. Leveraging this positioning, sales professionals can highlight GURHAN’s unique offerings to attract discerning clientele.