Local Growth Focus Leverage Haley Stone Supply’s Michigan presence by prioritizing local SEO, Google Maps optimization, and local partnerships with wellness studios and clinics to generate more inbound leads.

Digital Presence Upgrade The current tech stack shows basic hosting and cloud usage; upgrade to a mobile-first website with online scheduling and e-commerce options to convert site visitors into paying customers and support recurring revenue.

Cloud Enablement Their use of Google Cloud and SiteGround suggests openness to cloud-based tools; propose expanding CRM, data analytics, and marketing automation integrated with their cloud setup to improve client engagement and marketing ROI.

SMB Efficiency With a small team of 2-10 employees, automating scheduling, invoicing, and customer communications can free capacity and enable scalable growth; recommend affordable CRM, scheduling, and payments integrations.

Partnership Opportunities There is potential to grow revenue through B2B partnerships and corporate wellness programs, including supplying wellness products or services to local businesses and cross selling to adjacent markets.