Insights

Market Expansion Opportunities Harrison Truck Centers has demonstrated consistent growth through strategic acquisitions and new location openings across Iowa and southern Minnesota, indicating ongoing market expansion potential in the Upper Midwest that can be leveraged for further regional sales expansion.

Strong Family Leadership With experienced leadership from the Harrison family and key executives like the CFO, the company maintains stable management that supports sustained growth, presenting opportunities to build long-term business relationships and trust with decision makers.

Mid-Size Customer Focus As a mid-sized dealership with approximately 450 employees and revenues between 25M and 50M, Harrison Truck Centers operates in a target segment that balances agility with scale, making it an ideal prospect for tailored fleet solutions and service offerings.

Industry Positioning Competing with similar regional players and global brands, Harrison Truck Centers’ focus on Freightliner dealerships positions it well within the motor vehicle manufacturing sector, offering multiple avenues for upselling parts, service, and vehicle sales to existing and new customers.

Technology Adoption While specific technology details are limited, the company's growth and expansion suggest a potential openness to innovative solutions like digital sales platforms, telematics, and fleet management integrations, which could be targeted to enhance customer experience and operational efficiency.

Harrison Truck Centers Tech Stack

Media & News

Harrison Truck Centers's Email Address Formats

Harrison Truck Centers uses at least 2 format(s):
Harrison Truck Centers Email FormatsExamplePercentage
First.Last@htctrucks.comJohn.Doe@htctrucks.com
41%
FirstL@htctrucks.comJohnD@htctrucks.com
36%
Last@htctrucks.comDoe@htctrucks.com
23%

Frequently Asked Questions

What is Harrison Truck Centers's official website and social media links?

Minus sign iconPlus sign icon
Harrison Truck Centers's official website is tcctrucks.com and has social profiles on LinkedIn.

What is Harrison Truck Centers's SIC code NAICS code?

Minus sign iconPlus sign icon
Harrison Truck Centers's SIC code is 5599 - Automotive Dealers, Not Elsewhere Classified NAICS code is 3361 - Motor Vehicle Manufacturing.

How many employees does Harrison Truck Centers have currently?

Minus sign iconPlus sign icon
As of December 2025, Harrison Truck Centers has approximately 201 employees across 1 continents, including North America. Key team members include Owner: S. L.Assistant Parts Director: C. O.Parts/Service Director: T. H.. Explore Harrison Truck Centers's employee directory with LeadIQ.

What industry does Harrison Truck Centers belong to?

Minus sign iconPlus sign icon
Harrison Truck Centers operates in the Motor Vehicle Manufacturing industry.

What is Harrison Truck Centers's email format?

Minus sign iconPlus sign icon
Harrison Truck Centers's email format typically follows the pattern of First.Last@htctrucks.com. Find more Harrison Truck Centers email formats with LeadIQ.

When was Harrison Truck Centers founded?

Minus sign iconPlus sign icon
Harrison Truck Centers was founded in 1997.

Harrison Truck Centers

Motor Vehicle ManufacturingIowa, United States201-500 Employees

The Harrison family has been in the truck sales and service business since the late ’60s when Stan Harrison operated Trans-Iowa Equipment, Inc., a truck equipment body builder and Oshkosh Truck dealership. Sons Brian and Chad first worked for their father’s business shortly after graduating from high school, then later gained valuable experience with careers elsewhere in the automotive field.

In 1997, the Harrison family acquired Cedar Valley Freightliner of Waterloo, Iowa. Brian was named president and CEO and Chad became vice president, positions the two brothers still hold today. In 2006, the Harrisons sold Trans-Iowa Equipment and dedicated their energies to growing their Freightliner business.

The company quickly expanded, adding a Clear Lake, Iowa, location in 2000 and changing its name to Harrison Truck Centers in 2004. A Des Moines location was added in 2014, and longtime family friend Dustin Petersen joined HTC as Chief Financial Officer. From 1997 to 2015 Harrison Truck Centers grew from 40 employees to 200. With the acquisition of four Westman Freightliner dealerships in southern Minnesota, the company now totals over 450 associates and is poised to serve the truck needs of the upper Midwest like never before.

Section iconCompany Overview

SIC Code
5599 - Automotive Dealers, Not Elsewhere Classified
NAICS Code
3361 - Motor Vehicle Manufacturing
Founded
1997
Employees
201-500

Section iconMedia & News

Section iconFunding & Financials

  • $25M$50M

    Harrison Truck Centers's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    Harrison Truck Centers's revenue is estimated to be in the range of $25M$50M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.