Market Leadership Hello Chef is the UAE’s leading meal kit brand with ambitions to deliver 5 million experiences annually by 2032, indicating strong growth potential and opportunities to expand partnerships within the regional food delivery ecosystem.

Sustainability Commitment As one of the UAE’s first certified B Corporations, Hello Chef demonstrates a commitment to social and environmental sustainability, which can appeal to ethically conscious consumers and brands seeking aligned values.

Technology Integration Utilizing a modern tech stack including analytics and iOS platforms, Hello Chef shows openness to innovation, providing opportunities for technology partnerships to enhance user experience and operational efficiency.

Financial Scale With estimated revenues between 250 million to 500 million dollars, Hello Chef is a sizable player in the meal kit industry, indicating potential for cross-selling or collaborative offerings to similar large-scale food companies.

Industry Ecosystem Given the competitive landscape with companies like HelloFresh and Freshly, establishing strategic alliances with Hello Chef could help broadcasters and suppliers tap into the growing Middle Eastern meal kit market.