Industry Support HERA's focus on supporting New Zealand's heavy engineering and steel industry presents opportunities to offer specialized research, technological innovations, and cost-effective solutions tailored to manufacturing and industrial clients seeking to improve efficiency and sustainability.

Technological Adoption With HERA actively promoting new technologies and global best practices among its members, there is potential to upsell cutting-edge industrial tools, digital solutions, and innovation services that can enhance productivity and competitiveness in heavy industries.

Research & Development Given HERA's drive for industry thought leadership and innovation, collaboration opportunities exist to provide advanced research services, testing facilities, and technological consultancies that align with their goal of making metal solutions easier, safer, and more sustainable.

Member Engagement HERA's goal of making its members employers of choice indicates a need for employee engagement, training programs, and workplace safety solutions that can help members improve workforce productivity and commitment within the heavy engineering sector.

Sustainable Solutions HERA emphasizes sustainability and low-risk, easy-to-use metal solutions, presenting opportunities to offer eco-friendly materials, sustainable manufacturing practices, and certifications that reinforce their members’ competitive edge and reputation as industry leaders.