SMB Expansion Juno targets freelancers and SMBs in Brazil with easy invoicing and payments, backed by 18 years in the payments market. This creates a sales opportunity to upsell recurring billing, multi-channel invoicing, and merchant onboarding services to growing marketplaces and gig platforms seeking a scalable, low-friction payments partner.

Marketing Integrations The tech stack includes Optimizely, Hotjar, Facebook Pixel, Mailchimp, Font Awesome, React, RD Station, and Piwik, signaling a mature digital marketing and analytics setup. This offers a path to propose tightly integrated onboarding, attribution, and CRM/payment workflows that boost merchant acquisition and retention.

Cross Border Potential Although the current focus is Brazil, there is potential to attract multi-country e-commerce and SaaS customers by offering multi-currency support and cross-border settlement as the business scales.

Security Advantage Juno emphasizes secure payment collection and client balance management. Position as a premium SME partner by highlighting fraud prevention, chargeback management, and compliance capabilities to win mid-market accounts with higher security needs.

Enterprise Growth With a mid-size team and a long-standing payments pedigree, Juno is well-placed to pursue larger SME and mid-market segments. Offer scalable services with stronger SLAs, dedicated support, and validated integrations that power growth for e-commerce, marketplaces, and service providers.