Brand storytelling Herring is a long standing multidisciplinary studio with over four decades of experience focused on brand storytelling and meaningful brand experiences, suggesting opportunities to position services around narrative design, experience strategy, and content production for mid-market clients seeking rebranding or experiential campaigns.

Award winning credibility Past collaboration with Enable Midstream Partners yielding a platinum Vision Awards recognition indicates strong capabilities in annual report design and corporate communications, presenting upsell potential to energy, infrastructure, and large-organization clients needing high-visibility reporting and investor communications.

Mid-market focus Company size of 11-50 employees places it in the mid-market segment where clients often seek agile, cost-effective design and tech-enabled services; target growth by offering scalable packages for small to mid-sized brands needing comprehensive design, digital, and content solutions.

Full service tech stack Utilizes WordPress, Shopify, Google Workspace, and front-end tech like Bootstrap and TweenMax, indicating capabilities in CMS-driven websites, e-commerce, and collaboration tools; sales plays can emphasize end-to-end digital presence, e-commerce enablement, and efficient project workflows.

Legacy and expansion Decades of experience combined with recent news highlighting messaging optimization and packaging design suggests opportunities to offer refresh programs, product packaging redesigns, and targeted messaging across channels for brands looking to modernize while leveraging proven outcomes.