International Expansion Hetzner has been expanding globally, with recent office expansions in the USA, Singapore, and with server launches in Virginia, indicating a strong international presence and potential sales opportunities in diverse markets.

Technological Innovations By launching products like Storage Shares, Storage Boxes, and the AX162 server line, Hetzner demonstrates a commitment to innovation. This technological focus can be leveraged for sales by offering cutting-edge solutions to clients seeking advanced hosting products.

Competitive Edge The identification of Huawei as a competitor highlights Hetzner's positioning in the market. Emphasizing differences in approach and service offerings compared to competitors like Huawei can be a key selling point to potential customers seeking specific hosting solutions.

Strategic Partnerships Nokia's selection by Hetzner to upgrade its data center infrastructure opens the door for potential collaboration opportunities with other tech giants. Leveraging these partnerships can lead to sales growth by tapping into new client segments.

Customer Trust & Service Despite past challenges like data losses, Hetzner redeemed itself by compensating customers and ensuring closure. This commitment to customer service and trust-building can be showcased to potential clients as a testament to Hetzner's reliability and dedication.