Award Momentum Leverage the 2021 Spring Parade of Homes top winner recognition to open conversations with Lakeland-area homeowners and developers, highlighting credibility and quality to drive new custom home and renovation projects.

Local Expertise Position Hickman Homes as a premier Florida builder focused on Lakeland and Central Florida; offer tailored design-build and green home solutions to align with regional demand for sustainable new builds and renovations.

Small Team, Niche Focus With a lean team, emphasize personalized service and fast project turnarounds to attract clients seeking dedicated attention for custom homes, green building or small-scale commercial projects in the area.

Financial Opportunity Target mid-market to high-mid-market buyers and developers given revenue range and project scale; propose partnerships or subcontracting for larger residential communities or commercial fit-outs to scale revenue.

Tech & Efficiency Highlight the use of modern tools and a robust tech stack (DreamWeaver, Google Workspace, data security measures) to reassure clients about project collaboration, timelines, and documentation for both home and commercial construction.