Established Local Presence Hicks Automotive Group has been a family-operated dealership serving Corpus Christi for nearly 50 years, indicating a strong community presence and customer loyalty that can be leveraged for targeted local marketing and service offerings.

Expanding Digital Footprint The company utilizes multiple modern web technologies including React, Vue.js, and Google Tag Manager, suggesting an investment in digital channels that can be expanded for e-commerce sales, virtual consultations, or online service booking.

Mid-Sized Operational Scale With 51-200 employees and revenue between 25 to 50 million dollars, Hicks Automotive presents opportunities for scalable partnerships in inventory management, financing, or after-sales services tailored for mid-sized dealerships.

Growth Potential Being part of a competitive regional automotive sector with similar-sized companies, there is scope to offer innovative automotive technologies, customer engagement solutions, and data-driven marketing tools to enhance customer experience and retention.

Market Niche Focus Specializing in both new and pre-owned vehicle sales along with service and parts, Hicks Automotive can be a strategic entry point for suppliers of vehicle accessories, maintenance technology, or marketing solutions aimed at enhancing their comprehensive dealership offerings.