Insights

Growth Opportunities Premium gaming hardware brand with recent product launches and collaborations indicates an active growth strategy. Potential sales opportunities include expanding to retail partnerships, limited-edition drops, and cross-promotions with lifestyle brands to reach broader gaming and tech audiences.

Product Expansion Recent introductions such as the Basecamp 75+ mechanical keyboard and a wireless Yuma mouse, plus Sonic and Dreamcast product lines, suggest appetite for hardware diversification. Target opportunities to upsell peripherals, bundles, and compatible accessories to existing customers.

Strategic Partnerships Active collaboration history with media and brands (ComplexLand, Beats by Dre, EDGLRD, Localhost) shows receptiveness to co-branded campaigns. Leverage partnerships for co-marketing, limited editions, and sponsored events to drive demand and channel cross-sell.

Market Positioning Niche premium positioning in gaming lifestyle hardware with growing visibility in gaming communities. Sales plays could focus on premium retail placements, influencer-driven launches, and targeted B2B proposals for esports venues and creator spaces.

Financial Signals Revenue range of zero to one million indicates a small-to-midsize operation with room for scalable distribution. Ideal for channel partnerships, wholesale programs, and performance-based incentives to accelerate revenue growth while managing risk.

Higround Tech Stack

Higround uses 8 technology products and services including Facebook Pixel, Cart Functionality, AfterShip Returns, and more. Explore Higround's tech stack below.

  • Facebook Pixel
    Analytics
  • Cart Functionality
    E-commerce
  • AfterShip Returns
    Logistics
  • UPS
    Logistics
  • Monocle
    Marketing Automation
  • PayPal
    Payment Processing
  • Cloudflare Bot Management
    Security
  • Google Search Console
    Web Analytics

Higround's Email Address Formats

Higround uses at least 1 format(s):
Higround Email FormatsExamplePercentage
FLast@higround.coJDoe@higround.co
71%
First@higround.coJohn@higround.co
21%
FMiddleLast@higround.coJMichaelDoe@higround.co
8%

Frequently Asked Questions

What is Higround's official website and social media links?

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Higround's official website is higround.co and has social profiles on LinkedIn.

How much revenue does Higround generate?

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As of July 2026, Higround's annual revenue is estimated to be <$1M.

What is Higround's NAICS code?

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Higround's NAICS code is 334 - Computer and Electronic Product Manufacturing.

How many employees does Higround have currently?

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As of July 2026, Higround has approximately 7 employees across 1 continents, including North America. Key team members include Marketing & Communication Director: H. S. S.. Explore Higround's employee directory with LeadIQ.

What industry does Higround belong to?

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Higround operates in the Computers and Electronics Manufacturing industry.

What technology does Higround use?

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Higround's tech stack includes Facebook PixelCart FunctionalityAfterShip ReturnsUPSMonoclePayPalCloudflare Bot ManagementGoogle Search Console.

What is Higround's email format?

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Higround's email format typically follows the pattern of FLast@higround.co. Find more Higround email formats with LeadIQ.

When was Higround founded?

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Higround was founded in 2020.
Higround logo

Higround

Computers and Electronics ManufacturingCalifornia, United States2-10 Employees

Higround is a premium gaming hardware and lifestyle brand based in Los Angeles, California, operating in the computers and electronics manufacturing space. It was co-founded by Rustin Sotoodeh and Kha Lu, and the company maintains a small team. The brand entered the market with the first graphic keyboard in 2020 and has since worked with partners such as ComplexLand and Beats by Dre, with its product drops frequently selling out. Higround focuses on elevating gaming culture by redefining gaming hardware and appealing to gamers and collectors who value distinctive design. In December 2025, the company released a new range featuring Sonic and Dreamcast products through its official website.

Section iconCompany Overview

NAICS Code
334 - Computer and Electronic Product Manufacturing
Founded
2020
Employees
2-10

Section iconFunding & Financials

  • <$1M

    Higround's revenue is estimated to be in the range of <$1M

Section iconFunding & Financials

  • <$1M

    Higround's revenue is estimated to be in the range of <$1M

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