Event catering growth HipPOPs specializes in corporate catering and private events with flexible formats (POPtruck or Gelato Bar/Table), offering vegan, gluten-free, and kosher options, which opens opportunities for event planners, HR teams, and marketing departments looking to elevate client or employee experiences.

Premium experiential sell Position HipPOPs as a premium, chef-inspired dessert experience with customizable gelato bars and hundreds of topping combinations, ideal for premium brand activations, grand openings, weddings, and milestone celebrations where memorable experiential marketing matters.

Multi-channel reach Leverage their tech stack and online presence (Shopify, WordPress, Google Ads, Mailchimp) to run targeted campaigns toward corporate purchasers, event coordinators, and venue partners, while utilizing email nurture and digital ads to drive event inquiries.

Franchise and expansion With a history of franchise-related activity and protected territories, there is potential to partner with regional events firms, venue networks, and franchise developers to scale national coverage and secure recurring corporate contracts.

Award credibility Industry accolades (Great Taste Awards, Food & Drinks Festival recognition) can be leveraged in B2B pitches to procurement, catering managers, and hospitality groups to shorten sales cycles and justify premium pricing for high-profile events.