Revenue Growth Target opportunities around optimizing diversified revenue streams beyond gaming, leveraging the existing 400-room hotel and 100,000 square feet of entertainment space to cross-sell dining, events, and entertainment packages for both leisure and corporate markets.

Digital Transformation Leverage their tech stack and recent ESPN BET integration to propose advanced marketing and data solutions, including omnichannel customer experience enhancements, CRM optimization, and performance analytics to drive player acquisition and retention.

Strategic Partnerships Explore partnerships with sports betting media, hospitality tech providers, and event organizers to expand brand exposure and drive foot traffic, particularly leveraging ESPN BET branding and premium hospitality spaces for sponsorships.

Market Expansion Assess opportunities to upsell within Detroit’s Greektown district by targeting local businesses, tourism partnerships, and corporate events, supported by the casino’s large footprint, hotel capacity, and dining/entertainment ecosystems.

Operational Efficiency Propose cost-effective technology and services that optimize guest experience and hotel occupancy, such as CRM-driven promotions, demand forecasting, and scalable cloud-based solutions aligned with their current Azure/Cloudflare footprint.