Insights

Sustainability Edge House of Dagmar is a sustainability‑driven Swedish fashion brand with a history of awards and partnerships (Zalando Sustainability Award, Zalando Greenhouse) that can be leveraged to position premium eco‑friendly products to retailers and platforms prioritizing responsible fashion.

Expansion Potential Recent expansion news includes opening a permanent store in Bibliotekstan and a new location in Northern Europe, signaling growth momentum and opportunities to collaborate on wholesale, pop‑ups, or retail partnerships in nearby markets.

Denim Opportunity A track record of denim line launches (SS23, four new Spring/Summer styles) indicates strength in core denim categories that can be cross‑sold to overseas retailers, department stores, or online marketplaces seeking fashionable, sustainable denim offerings.

Tech‑Driven UX Adoption of digital tools (Omni‑channel tech like mobile app, WooCommerce, Algolia, Mixpanel, Intercom, Hotjar) suggests openness to digital commerce partnerships, performance marketing, and data‑driven merchandising collaborations.

Boutique Brand Fit Small to midsize team (11–50 employees) with a heritage brand story and architecture/art inspired design creates opportunities for exclusive capsule collaborations, limited‑run collections, and co‑marketing with select retailers targeting premium, craft‑centric shoppers.

Similar companies to House of Dagmar

House of Dagmar Tech Stack

House of Dagmar uses 8 technology products and services including Hotjar, Mixpanel, WordPress, and more. Explore House of Dagmar's tech stack below.

Media & News

House of Dagmar's Email Address Formats

House of Dagmar uses at least 4 email formats:
House of Dagmar Email FormatsExamplePercentage
First.Last@houseofdagmar.seJohn.Doe@houseofdagmar.se
74%
First@houseofdagmar.seJohn@houseofdagmar.se
19%
FLast@houseofdagmar.seJDoe@houseofdagmar.se
4%
FirstLast@houseofdagmar.seJohnDoe@houseofdagmar.se
3%

Frequently Asked Questions

What is House of Dagmar's official website and social media links?

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House of Dagmar's official website is houseofdagmar.com and has social profiles on LinkedIn.

How much revenue does House of Dagmar generate?

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As of August 2026, House of Dagmar's annual revenue is estimated to be <$1M.

What is House of Dagmar's SIC code and NAICS code?

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House of Dagmar's SIC code is 4899 - Communications Services, Not Elsewhere Classified and NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does House of Dagmar have currently?

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As of August 2026, House of Dagmar has approximately 40 employees across 2 continents, including Europe and North America. Key team members include Head Of E-Commerce: S. S., Head Of Marketing & Pr: S. F. and Head Of E-Commerce: S. S. Explore House of Dagmar's employee directory with LeadIQ.

What industry does House of Dagmar belong to?

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House of Dagmar operates in the Retail Apparel and Fashion industry.

What technology does House of Dagmar use?

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House of Dagmar's tech stack includes Hotjar, Mixpanel, WordPress, Figma, WooCommerce, Intercom, Algolia and Adobe Creative Suite.

What is House of Dagmar's email format?

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House of Dagmar's email format typically follows the pattern of First.Last@houseofdagmar.se. Find more House of Dagmar email formats with LeadIQ.

When was House of Dagmar founded?

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House of Dagmar was founded in 2005.
House of Dagmar logo

House of Dagmar

Retail Apparel and FashionStockholm, Sweden11-50 Employees

House of Dagmar is a Swedish fashion brand founded in 2005 by sisters Karin Söderlind, Kristina Tjäder and Sofia Wallenstam, continuing the legacy of their grandmother Dagmar, a tailor. The company produces sustainable and expressive apparel with knitwear at the core, drawing inspiration from architecture and contemporary art to create timeless pieces. Based in Stockholm, Sweden, it operates within the retail apparel and fashion industry, emphasizing quality craftsmanship and long-lasting design.

The brand has expanded its product programs to include denims and capsule collections for European retailers. It has pursued sustainability initiatives through partnerships and recognition, including a Zalando sustainability award and a collaboration with Zalando Greenhouse. In 2025, House of Dagmar opened a permanent store in the Bibliotekstan district of Stockholm, marking a concrete expansion of its physical presence.

Section iconCompany Overview

SIC Code
4899 - Communications Services, Not Elsewhere Classified
NAICS Code
448 - Clothing and Clothing Accessories Stores
Founded
2005
Employees
11-50

Section iconFunding & Financials

  • <$1M

    House of Dagmar's revenue is estimated to be in the range of <$1M

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