Strategic security Target smaller software teams focused on secure authentication and privacy by design. Hummingbirds AI offers continuous and private user verification, presenting an opportunity to upsell to organizations needing frictionless security for devices and AI interactions.

Privacy driven Position GuacamoleID as a privacy-first biometrics solution for enterprises concerned with compliance and user disruption. Highlight the no-friction, background verification approach to reduce password fatigue and improve secure access without intrusive prompts.

Low headcount Engineer-to-engineer outreach aimed at early-stage or tight-knit product teams. With 2-10 employees and a focus on deep tech, pursue partnerships or pilot programs that leverage their agility and willingness to adopt cutting-edge identity technologies.

AI integration Explore collaboration with organizations already embedding AI in workflows who need seamless identity assurance. Emphasize ongoing trust as an embedded layer between people, devices, and AI to unlock secure, hands-off access control.

Global visibility Capitalize on recognition from industry showcases and awards to approach potential customers in tech-forward sectors. Leverage media coverage and SXSW presence to validate credibility when reaching security-sensitive buyers.