Market Niche Focus Hurley Brokerage operates in the transportation, logistics, supply chain, and storage industry, indicating potential for sales outreach to companies seeking comprehensive logistics and freight management solutions.

Small Scale Operations With a reported employee base of fewer than 2 employees and revenue between zero and ten million dollars, there is an opportunity to offer scalable solutions tailored for smaller logistics providers seeking growth or efficiency enhancements.

Technology Adoption Utilizing various web technologies like jQuery, PHP, and analytics tools, Hurley Brokerage demonstrates an openness to digital engagement, offering avenues for tailored tech-based solutions or integrations to streamline their operations.

Industry Competition As a smaller player amidst industry giants such as Alliant and HUB International, there is potential to position complementary or specialized services that can help Hurley Brokerage differentiate and expand its market presence.

Employee Relations Challenge Recent reports of discrimination and unfair employment practices suggest a possible need for HR solutions, employee engagement initiatives, or compliance services to improve workplace culture and mitigate potential reputational risks.