Insights

Audience Reach Leverage Ideal World’s multi-channel broadcast footprint (live TV up to 17 hours daily across Sky, Freeview, Freesat, Virgin) to pitch scalable, exclusive deal campaigns and cross-sell products via live shopping events to over 25 million UK households.

Financial Potential Target growth opportunities around mid-market revenue potential evidenced by a revenue range of 100M to 250M, suggesting room for strategic partnerships with suppliers, exclusive product lines, and performance-based promotions.

Payment Flexibility Capitalize on their existing payment ecosystem including AfterPay and other digital wallets (Apple Pay) to promote high-ticket bundles and flexible financing offers that reduce cart abandonment and increase average order value.

Strategic Partnerships Explore collaborations with brands and content partnerships highlighted in recent news (pet grooming, social live shoppable content) to co-create constrained-time collections and cross-channel campaigns across TV and social platforms.

Technology Enablement Position technology stack strengths (Shopify store, AWS, Google Cloud, Klaviyo, Hotjar, Microsoft Clarity) as a backbone for advanced analytics, personalized merchandising, and dynamic ad placements to optimize conversions and test new product categories.

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Ideal World Ltd Tech Stack

Ideal World Ltd uses 8 technology products and services including Hotjar, Microsoft Clarity, Amazon Web Services, and more. Explore Ideal World Ltd's tech stack below.

Hotjar
Analytics
Microsoft Clarity
Analytics
Amazon Web Services
Cloud Hosting
Shopify
E-commerce
Google Cloud
Infrastructure As A Service
Klaviyo
Marketing Automation
AfterPay
Payment Processing
Apple Pay
Payment Processing

Media & News

Ideal World Ltd's Email Address Formats

Ideal World Ltd uses at least 5 email formats:

Ideal World Ltd Email Formats	Example	Percentage
First.Last@idealshoppingdirect.co.uk	John.Doe@idealshoppingdirect.co.uk	96%
First.Middle@idealshoppingdirect.co.uk	John.Michael@idealshoppingdirect.co.uk	2%
FLast@idealshoppingdirect.co.uk	JDoe@idealshoppingdirect.co.uk	1%
First.MiddleLast@idealshoppingdirect.co.uk	John.MichaelDoe@idealshoppingdirect.co.uk	1%
First.Last@idealworld.tv	John.Doe@idealworld.tv	100%

Frequently Asked Questions

What is Ideal World Ltd's official website and social media links?

Ideal World Ltd's official website is idealworld.tv and has social profiles on LinkedIn.

How much revenue does Ideal World Ltd generate?

As of October 2026, Ideal World Ltd's annual revenue is estimated to be $100M - $250M.

What is Ideal World Ltd's NAICS code?

Ideal World Ltd's NAICS code is 515 - Broadcasting (except Internet).

How many employees does Ideal World Ltd have currently?

As of October 2026, Ideal World Ltd has approximately 234 employees across 6 continents, including Europe, Asia and Africa. Key team members include Ceo: P. M., Chief Architect: N. W. and President: P. P. Explore Ideal World Ltd's employee directory with LeadIQ.

What industry does Ideal World Ltd belong to?

Ideal World Ltd operates in the Broadcast Media Production and Distribution industry.

What technology does Ideal World Ltd use?

Ideal World Ltd's tech stack includes Hotjar, Microsoft Clarity, Amazon Web Services, Shopify, Google Cloud, Klaviyo, AfterPay and Apple Pay.

What is Ideal World Ltd's email format?

Ideal World Ltd's email format typically follows the pattern of First.Last@idealshoppingdirect.co.uk. Find more Ideal World Ltd email formats with LeadIQ.

When was Ideal World Ltd founded?

Ideal World Ltd was founded in 2000.

Ideal World Ltd

Q: What is Ideal World Ltd's official website and social media links?

Ideal World Ltd's official website is idealworld.tv. Ideal World Ltd has social profiles on LinkedIn.

Q: How many employees does Ideal World Ltd have currently?

Ideal World Ltd has approximately 234 employees.

Q: What technology does Ideal World Ltd use?

Ideal World Ltd's tech stack includes Vue.js, Slider Revolution, RSS, Swiper, Smash Balloon Instagram Feed.

Q: What is Ideal World Ltd's NAICS code?

Ideal World Ltd's NAICS code is 515 (Broadcasting (except Internet)).

Broadcast Media Production and DistributionEngland, United Kingdom201-500 Employees

Ideal World Ltd is a UK-based company operating in the broadcast media production and distribution industry as a multi-channel home shopping retailer. The company is located in Peterborough, England (postcode PE1 5WG) and employs between 201 and 500 people. It sells a range of products for the home and garden, kitchen and technology, as well as health and beauty, and broadcasts live for up to 17 hours a day across 364 days a year. Its flagship channels are Ideal World on Sky 664, Freeview 51, Freesat 812 and Virgin 747, with transactional websites at idealworld.tv. The technology and analytics stack includes Google Analytics Enhanced eCommerce, Microsoft Clarity, Comscore, LiteSpeed Cache, Wix, Slick, WhatsApp Business and PayPal Credit.