Insights

Expanding Product Line Shop LC’s recent launch of the Clarté New York jewelry collection and the Season III Fashion Collective Program indicate a strategic focus on diversifying and enriching its product offerings, presenting opportunities to upsell and cross-sell complementary accessories and fashion items.

Digital Engagement Growth With a robust omnichannel platform and recent initiatives like Daily Treasures sweepstakes and exclusive collections, there is significant potential to increase digital marketing efforts and personalized campaigns to boost online sales and customer loyalty.

International Market Entry The launch of a spin-off service for viewers in Germany and Austria highlights an opportunity to develop targeted localized marketing strategies and expand sales channels to capitalize on international demand for value-focused jewelry and lifestyle products.

Brand Trust Recognition Being named one of the Most Trusted Brands of 2026 by USA TODAY enhances Shop LC’s credibility, creating opportunities to leverage this recognition in marketing initiatives and build trust with new customer segments to increase sales conversions.

Cost-Effective Manufacturing Owning 65% of its manufacturing process positions Shop LC to optimize margins on its core jewelry and fashion products; engaging with suppliers for exclusive collections or limited editions could further differentiate offerings and drive higher sales volumes.

Shop LC Tech Stack

Shop LC uses 8 technology products and services including TikTok Pixel, StackAdapt, Amazon, and more. Explore Shop LC's tech stack below.

  • TikTok Pixel
    Analytics
  • StackAdapt
    Demand Side Platforms
  • Amazon
    E-commerce
  • AngularJS
    Javascript Frameworks
  • Clipboard.js
    Javascript Libraries
  • Framer Motion
    Javascript Libraries
  • Salesforce Marketing Cloud
    Marketing Performance Measurement
  • Yottaa
    Tag Management

Media & News

Shop LC's Email Address Formats

Shop LC uses at least 1 format(s):
Shop LC Email FormatsExamplePercentage
First.Last@shoplc.comJohn.Doe@shoplc.com
82%
First-Last@shoplc.comJohn-Doe@shoplc.com
7%
FirLast@shoplc.comJohDoe@shoplc.com
6%
FirstLast@shoplc.comJohnDoe@shoplc.com
5%

Frequently Asked Questions

Where is Shop LC's headquarters located?

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Shop LC's main headquarters is located at 100 Michael Angelo Way Suite 100d Austin, Texas 78728 United States. The company has employees across 4 continents, including North AmericaAsiaEurope.

What is Shop LC's phone number?

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You can contact Shop LC's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Shop LC's official website and social media links?

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Shop LC's official website is shoplc.com and has social profiles on LinkedIn.

What is Shop LC's NAICS code?

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Shop LC's NAICS code is 44-45 - Retail Trade.

How many employees does Shop LC have currently?

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As of March 2026, Shop LC has approximately 325 employees across 4 continents, including North AmericaAsiaEurope. Key team members include Ceo: S. A.Vice President - Over The Top Platforms: J. M.Vice President Of Operation: S. B.. Explore Shop LC's employee directory with LeadIQ.

What industry does Shop LC belong to?

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Shop LC operates in the Retail industry.

What technology does Shop LC use?

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Shop LC's tech stack includes TikTok PixelStackAdaptAmazonAngularJSClipboard.jsFramer MotionSalesforce Marketing CloudYottaa.

What is Shop LC's email format?

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Shop LC's email format typically follows the pattern of First.Last@shoplc.com. Find more Shop LC email formats with LeadIQ.

When was Shop LC founded?

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Shop LC was founded in 2007.

Shop LC

RetailTexas, United States201-500 Employees

Established in 2007, Shop LC has grown its reach into over 80-million full-time equivalent U.S. TV households.  Our value-conscious, interactive omnichannel business model focuses on fine jewelry, beauty, fashion, home decor, and lifestyle products with continued growth in product offerings. Our households, plus our full e-commerce engine, offer a robust experience for customers 24/7/365 days a year. 

Shop LC is a home shopping network with a twist! Our charming and witty hosts sell items at rapid speed, with a large number of our items being under $25. We strive to be the most educational and fun shopping network in the industry with a diversified programming/show schedule refreshed daily. We have spent years selling jewelry to the other home shopping channels, and perfected our products and methods before launching our own channel in 2007. 


Shop LC is vertically integrated, owning 65% of our existing manufacturing.  We are also the only live reverse auction format 24/7 network in the US; offering engaging shows and incredible quality/value every day.

Section iconCompany Overview

Headquarters
100 Michael Angelo Way Suite 100d Austin, Texas 78728 United States
Phone number
Website
shoplc.com
NAICS Code
44-45 - Retail Trade
Founded
2007
Employees
201-500

Section iconFunding & Financials

  • $100M$250M

    Shop LC's revenue is estimated to be in the range of $100M$250M

Section iconFunding & Financials

  • $100M$250M

    Shop LC's revenue is estimated to be in the range of $100M$250M

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