Digital Transformation IKEA's recent launch of smart sensors and gadgets, including products like the Bilresa smart switch and color-change lamps, indicates a focus on integrating IoT and smart home technology. This presents opportunities to introduce advanced connectivity solutions, accessory devices, and compatible platforms to enhance customer experiences and product ecosystems.

Sustainable Initiatives The company's collaboration with The Tiny Chef Show and launches of plant-rich food products such as vegan falafel highlight a commitment to sustainability and eco-friendly offerings. Opportunities exist to promote eco-conscious product lines, sustainable packaging, and green technology solutions to align with customer values.

Retail Expansion The opening of a new smaller store format in Redmond and the launch of a secondhand platform demonstrate a strategic shift towards more accessible, local, and circular market options. This indicates potential for sales in retail technology, inventory management, and secondhand platform solutions for similar expansion initiatives.

E-commerce & Marketplace With efforts to enhance online presence through secondhand sales and digital collaborations, IKEA is increasing its digital footprint. There is scope to provide cloud infrastructure, marketplace management tools, and digital marketing solutions to support their e-commerce growth and omnichannel strategies.

Operational Optimization The upcoming office closures and store restructuring imply ongoing operational adjustments. Opportunities exist to offer enterprise software, workforce management solutions, and analytics platforms that can streamline store closures, optimize supply chains, and improve overall operational efficiency.