IMM - Ideas Made Measurable
Advertising ServicesColorado, United States51-200 Employees
IMM - Ideas Made Measurable is a digital marketing agency based in Boulder, Colorado, founded in 2006. The firm builds national marketing programs that aim to become more effective and valuable over time, using a bottoms-up approach to full-funnel campaigns across paid media, social/mobile, and creative strategy. It targets both category leaders and challengers across verticals such as restaurants, consumer electronics, health, consumer packaged goods, financial services and retail. Operating within the Advertising Services sector, IMM is part of the Boulder Heavy Industries portfolio and positions itself as a partner for brands seeking longer-term ROI improvements through data-informed marketing. The company maintains a mid-sized footprint and emphasizes scalable programs designed to maximize return on investment for diverse clients.