Insights

Global User Base Matomo powers over 1.4 million websites across 190+ countries, making it a great opportunity for global sales expansion.

New Features Adoption With recent launches like the BigQuery & Data Warehouse Export feature for Matomo Cloud, businesses looking for advanced analytics tools may be interested in Matomo.

Enterprise Trust Trusted by world-renowned brands, governments, and institutions, Matomo's emphasis on privacy and data ownership can be leveraged to attract enterprise clients.

Tech Integration Matomo's tech stack includes popular tools like Python, Google, and Postman, indicating compatibility with a wide range of businesses using these technologies.

Strategic Partnerships Partnering with companies like Digitalist Sweden AB showcases potential collaboration opportunities for businesses offering complementary solutions.

Matomo Tech Stack

Matomo uses 8 technology products and services including LinkedIn Ads, Postman, Shopify, and more. Explore Matomo's tech stack below.

  • LinkedIn Ads
    Advertising
  • Postman
    Data Management Platforms
  • Shopify
    E-commerce
  • Python
    Programming Languages
  • Google
    Search Engines
  • Piwik
    System Analytics & Monitoring
  • HTTP/3
    Web & Portal Technology
  • Apache HTTP Server
    Web Servers

Media & News

Matomo's Email Address Formats

Matomo uses at least 1 format(s):
Matomo Email FormatsExamplePercentage
First@matomo.orgJohn@matomo.org
50%
First@matomo.orgJohn@matomo.org
50%

Frequently Asked Questions

Where is Matomo's headquarters located?

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Matomo's main headquarters is located at Wellington, NZ. The company has employees across 5 continents, including OceaniaEuropeNorth America.

What is Matomo's official website and social media links?

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Matomo's official website is matomo.org and has social profiles on LinkedIn.

How much revenue does Matomo generate?

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As of June 2025, Matomo's annual revenue reached $3.8M.

What is Matomo's NAICS code?

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Matomo's NAICS code is 5112 - Software Publishers.

How many employees does Matomo have currently?

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As of June 2025, Matomo has approximately 51 employees across 5 continents, including OceaniaEuropeNorth America. Key team members include Chief Operating Officer: A. T.Head Of Marketing: N. A.Partner Program Manager: R. C.. Explore Matomo's employee directory with LeadIQ.

What industry does Matomo belong to?

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Matomo operates in the Software Development industry.

What technology does Matomo use?

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Matomo's tech stack includes LinkedIn AdsPostmanShopifyPythonGooglePiwikHTTP/3Apache HTTP Server.

What is Matomo's email format?

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Matomo's email format typically follows the pattern of . Find more Matomo email formats with LeadIQ.

When was Matomo founded?

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Matomo was founded in 2007.
Matomo

Matomo

Software DevelopmentWellington, New Zealand51-200 Employees

Founded in 2007, Matomo is the leading open-source web analytics platform, designed to put privacy and data ownership back in the hands of businesses. Built for organisations that prioritise and demand accuracy, complete data, and ethical analytics practices, Matomo is a privacy-first alternative to conventional analytics platforms — offering 100% data ownership, GDPR compliant configurations, and flexible hosting options, whether on-premises or in the cloud.

Matomo powers over 1.4 million websites across 190+ countries, is available in 50+ languages, and is trusted by some of the world’s best-known brands, governments, and institutions to deliver enterprise-grade insights. From A/B testing and heatmaps to session recordings, conversion funnels, goal tracking, tag management, and consent management — Matomo offers the advanced tools enterprises need, without compromising privacy.

Whether you're optimising user journeys or navigating strict compliance requirements, Matomo empowers you to make smarter, privacy-respecting decisions — without compromising control. All of this is supported by a global team of specialists, backed by a strong network of partners, and driven by a passionate open-source community committed to your success.

💡 See Matomo in action: https://demo.matomo.org
🔗 Learn more: https://matomo.org
🔒 Privacy Policy: https://matomo.org/privacy-policy/

Section iconCompany Overview

Headquarters
Wellington, NZ
Website
matomo.org
NAICS Code
5112 - Software Publishers
Founded
2007
Employees
51-200

Section iconFunding & Financials

  • $10M

    Matomo's revenue is in the range of $10M

Section iconFunding & Financials

  • $10M

    Matomo's revenue is in the range of $10M

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