Award-Winning Reputation Innovative Group has been recognized as a top marketing and advertising agency, receiving awards such as the Stevie® American Business Awards. This highlights their credibility and strong reputation, making them a valuable partner for premium brands seeking high-impact marketing and experiential campaigns.
Expanding Service Offerings The launch of Innovative Global in 2021 demonstrates the company’s move into healthcare procurement, supply chain, and transportation logistics. This expansion indicates potential opportunities to collaborate on specialized, large-scale logistics and supply chain projects, especially within the healthcare sector.
Diverse Client Partnerships Innovative Group has a history of partnering with notable organizations such as the University of Notre Dame, Alabama Coasting, and You Have The Power, Inc., showcasing their ability to attract and retain high-profile clients across various industries. There is potential to develop new partnerships in education, tourism, and health sectors.
Technological Capabilities The company's tech stack includes Facebook Pixel, Google Tag Manager, Shopify, and other advanced tools, indicating they leverage digital technology for targeted marketing and immersive experiential campaigns. This provides an opportunity to upsell integrated digital solutions or analytics services.
Market Position & Growth With a revenue range exceeding 10 million dollars and a team size of up to 200 employees, Innovative Group is positioned as a growing mid-sized agency. Engaging with them on services that support scale, such as innovative marketing technologies or global logistics, could be highly beneficial for expansion initiatives.