Insights

Diverse Entertainment Portfolio Insanity Group operates across multiple segments including talent management, record label, and content creation, presenting multiple cross-selling opportunities for media, brand collaborations, and content distribution channels.

Strong Industry Presence With long-term client relationships in talent management and strategic partnerships like the one with Sony Music UK, the company is well-positioned to expand its influencer and talent ecosystem, fostering new brand endorsement deals.

Recent Leadership Growth The recent hiring of a talent manager with experience from Gleam Futures indicates ongoing expansion in talent acquisition and management, ideal for clients seeking robust influencer marketing and talent sourcing.

Content Production Capabilities Insanity Studios develops IP assets for audio and visual platforms with collaborations involving major studios and streamers, offering partnership opportunities for co-productions, licensing, and branded content.

Market Expansion Potential The company's engagement in health and fitness foray via Barry’s Bootcamp suggests potential for broader brand collaborations within wellness and lifestyle sectors, opening avenues for strategic partnerships in emerging markets.

Similar companies to Insanity

Insanity Tech Stack

Insanity uses 8 technology products and services including Adobe Audition, Amazon, React, and more. Explore Insanity's tech stack below.

  • Adobe Audition
    Audio, Video, Graphics
  • Amazon
    E-commerce
  • React
    Javascript Frameworks
  • Microsoft
    Miscellaneous
  • Cloudflare Bot Management
    Security
  • Vimeo
    Video Players
  • Pinterest
    Visual And User Generated Content Marketing
  • Adobe Creative Suite
    Visualisation Software

Insanity's Email Address Formats

Insanity uses at least 2 format(s):
Insanity Email FormatsExamplePercentage
First@insanitygroup.comJohn@insanitygroup.com
78%
First.Last@insanitygroup.comJohn.Doe@insanitygroup.com
7%
Last@insanitygroup.comDoe@insanitygroup.com
5%
FLast@insanitygroup.comJDoe@insanitygroup.com
4%
FirstL@insanitygroup.comJohnD@insanitygroup.com
3%
FirstLas@insanitygroup.comJohnDoe@insanitygroup.com
1%
Last.First@insanitygroup.comDoe.John@insanitygroup.com
2%

Frequently Asked Questions

Where is Insanity's headquarters located?

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Insanity's main headquarters is located at 30 Wharfdale Road London, England n1 9ua United Kingdom. The company has employees across 5 continents, including EuropeNorth AmericaSouth America.

What is Insanity's phone number?

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You can contact Insanity's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Insanity's official website and social media links?

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Insanity's official website is insanity.com and has social profiles on LinkedIn.

What is Insanity's SIC code NAICS code?

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Insanity's SIC code is 7922 - Theatrical Producers (Except Motion Picture) and Miscellaneous Theatrical Services NAICS code is 71 - Arts, Entertainment, and Recreation.

How many employees does Insanity have currently?

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As of February 2026, Insanity has approximately 143 employees across 5 continents, including EuropeNorth AmericaSouth America. Key team members include Head Of Digital: E. B.Head Of Production: C. M.Head Of A&r: A. K.. Explore Insanity's employee directory with LeadIQ.

What industry does Insanity belong to?

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Insanity operates in the Entertainment Providers industry.

What technology does Insanity use?

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Insanity's tech stack includes Adobe AuditionAmazonReactMicrosoftCloudflare Bot ManagementVimeoPinterestAdobe Creative Suite.

What is Insanity's email format?

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Insanity's email format typically follows the pattern of First@insanitygroup.com. Find more Insanity email formats with LeadIQ.

When was Insanity founded?

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Insanity was founded in 1997.

Insanity

Entertainment ProvidersEngland, United Kingdom51-200 Employees

INCORPORATED IN 1997, INSANITY IS A B CORP CERTIFIED, INDEPENDENTLY OWNED GROUP OF ENTERTAINMENT COMPANIES. OUR TEAM OF 60 PASSIONATE INDIVIDUALS WORK ACROSS FOUR MAIN AREAS:

In talent management, we partner with premium talent to manage every aspect of their careers. Many of our clients have been represented by us for over ten years and we are proud to have supported them to become leaders in their field. They represent talent in all areas of the entertainment industry, including broadcasters, digital-first talent, content creators, writers, podcasters and brand partnerships Our clients dominate all areas of entertainment, whether hosting prime time television, hard hitting documentaries or presenting the biggest radio shows on air. We are a full service team managing day to day, live and corporate, brand partnerships, image rights management and more.

Insanity Records is our independently owned record label, under a long-term frontline label partnership with Sony Music UK. Our team offer the passion and personality of an independent label, with the backing of a major label and the resources of a large entertainment group.

Insanity Studios is our in-house content creation business. We lead the development of unique ideas and IP assets across both audio and audio-visual platforms, together with the production lifecycle of numerous projects across Podcast and YouTube platforms. In the IP space, Insanity Studios has a select slate of projects in development, some of which are partnered with major film studio partners and streamers.

Our partnerships group facilitate authentic talent relationships on behalf of brands. This independent team are experts in talent sourcing and campaign management for brands who are seeking out deep connections with their brand ambassadors, who want to hit KPI’s with a personalised strategy and who need expert casting from a brands team that have a foundational understanding of talent negotiations.

Section iconCompany Overview

Headquarters
30 Wharfdale Road London, England n1 9ua United Kingdom
Phone number
SIC Code
7922 - Theatrical Producers (Except Motion Picture) and Miscellaneous Theatrical Services
NAICS Code
71 - Arts, Entertainment, and Recreation
Founded
1997
Employees
51-200

Section iconFunding & Financials

  • $10M$25M

    Insanity's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    Insanity's revenue is estimated to be in the range of $10M$25M

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