Target Market Segments Invinovo Inc. serves a diverse range of industries with communication technology solutions, indicating opportunities to tailor offerings for sectors such as SMBs, healthcare, education, and small enterprises that require reliable VoIP, managed IT, and network design services.

Upselling Cloud Services With existing technology stack including Google Workspace, Cloudflare, and modern web technologies, there is potential to expand offerings around cloud security, collaboration tools, and remote access solutions to enhance current client engagements.

SMB Market Focus As a small team with revenue under 1 million dollars, invinovo is likely targeting small to medium-sized businesses, which often need scalable, affordable networking and communication upgrades, presenting an avenue for competitive packages and tiered service plans.

Partnership Opportunities Their expertise in structured cabling and wireless network troubleshooting positions invinovo to form strategic partnerships with hardware vendors, tech integrators, and telecom providers seeking specialized local support and installation services.

Growth Potential Areas Given the emphasis on remote access and network security, there are sales opportunities around cybersecurity enhancements, secure VPN solutions, and managed cybersecurity services to address increasing demand for secure remote working environments.