Market Expansion Opportunity The recent acquisition of ITAM solutions BV by Pqr b.v indicates a strategic move to strengthen IT asset management capabilities within a larger enterprise portfolio, presenting opportunities for upselling comprehensive ITAM solutions to PQR's existing clients.

Growth Potential With current revenues below 1 million USD and a relatively small team of 51-200 employees, ITAM solutions is positioned to scale its offerings, especially through its independence from software providers, making it an attractive partner for organizations seeking unbiased ITAM consulting.

Competitive Differentiator ITAM solutions' independence from software vendors and focus on delivering tailored, pragmatic advice allows it to stand out among competitors like Certero and Miradore, suggesting potential for penetrating enterprise accounts seeking trusted advisory services.

Technology Enablement The company's use of a diverse tech stack including PHP, Windows Server, and Apache HTTP Server indicates a robust technical foundation, which can be leveraged to develop scalable, customized IT asset management solutions tailored to client needs.

Employee Engagement Having a dedicated team passionate about ITAM and core values such as reliability and customer focus signals a strong foundation for building long-term client relationships and expanding through referral-based growth.