Established Family Business As a three-generation, family-owned independent agency with a longstanding presence since 1954, there is an opportunity to leverage its reputation for personalized service and trustworthiness to attract high-net-worth clients seeking tailored insurance solutions.

Focused Market Niche With a strong local presence in Wilmington, North Carolina, James E Moore Insurance Agency can expand its offerings by targeting small to medium-sized local businesses and individuals who prefer community-focused, personalized insurance services.

Financial Stability Generating between $25 million and $50 million in revenue indicates solid financial health, allowing the agency to invest in new technology integrations and enhanced service offerings to grow its customer base and improve retention.

Technology Adoption Utilizing tools like Google Maps, Cloudflare, and Google Tag Manager suggests an openness to digital marketing and online customer engagement strategies, which can be further expanded to reach a broader audience and streamline sales efforts.

Growth Potential Compared to larger national insurers, this agency’s smaller scale and regional focus offer agility for personalized marketing campaigns and niche product offerings, presenting opportunities to differentiate through superior customer service and specialized insurance packages.