Jane DO

Wellness and Fitness ServicesNew Jersey, United States11-50 Employees

Jane DO operates in the wellness and fitness services sector, delivering group fitness experiences aimed at helping women build strength, confidence, and enjoyment in movement. Born from the founders' experiences as Radio City Rockettes, the company evolved from a single studio into a broader empowerment brand. Its studio program offers five 50-minute classes that blend cardio, resistance training, and flexibility, designed for participants with no prior experience. In addition to in-studio offerings, Jane DO provides digital workouts, virtual private training, nutrition coaching, private in-person training, events, and retreats. Based in Jersey City, New Jersey, the company is a small to mid-sized operation within the wellness landscape. It has extended its model to include franchise opportunities and, in March 2020, launched a health and fitness app to expand access beyond in-person sessions.

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