Diverse Media Portfolio JP/Politikens Hus boasts a diverse portfolio of popular publications such as Ekstra Bladet, Jyllands-Posten, and Politiken, along with leading business publications. This variety presents an opportunity for cross-selling advertising packages to businesses looking to reach different target audiences.
Tech-Savvy Infrastructure With a tech stack featuring modern tools like Datawrapper, Svelte, and Salesforce Marketing Cloud, JP/Politikens Hus demonstrates a commitment to leveraging technology for media production. This technological prowess can be positioned as a competitive edge to attract tech-savvy clients seeking innovative advertising solutions.
Established Online Presence As the owner of Denmark's largest online bookstore with millions of titles in various formats, JP/Politikens Hus has a strong foothold in the digital market. Leveraging this online presence, the company can offer digital advertising packages to publishers, authors, and online retailers looking to reach a wide reader base.
Experienced Leadership Team With the appointment of Jørgen Momme Iversen as COO, working alongside the experienced CFO Kate Wichmann and Infomedia's CEO, JP/Politikens Hus boasts a strong executive management team. This leadership stability and expertise can be highlighted to reassure potential advertisers looking for long-term partnerships.
Size and Revenue Growth Generating substantial revenue of 3.3 billion kr in 2021 and employing over 2,100 staff members, JP/Politikens Hus reflects financial stability and growth potential. This financial strength positions the company as a reliable partner for advertisers seeking to invest in large-scale media campaigns.