Specialized Niche Focus Juniper Advisory operates exclusively within the not-for-profit healthcare and higher education sectors, offering tailored M&A and partnership advisory services. This specialization presents an opportunity to develop targeted solutions and expand service offerings aligned with their focus areas.

Growth and Leadership Expansion Recent leadership promotions and new hires, including promoting Casey Webb to Managing Director and onboarding senior advisors, indicate ongoing strategic growth and organizational strengthening—potential indicators of increased deal activity and client engagement.

Transaction Experience Having advised over 200 major hospital and university clients on complex transactions over 25 years, Juniper Advisory demonstrates deep industry expertise, making them a valuable partner for firms seeking sophisticated M&A advisory and partnership facilitation.

Industry Network The company's history of partnering with health systems like Conemaugh Health System highlights a strong network and reputation in healthcare M&A, suggesting opportunities to leverage existing relationships for cross-selling additional advisory services.

Market Opportunity With annual revenues estimated between 25 to 50 million dollars and a focus on complex hospital and university deals, there is a prospect to introduce new financial products, consulting solutions, or technology-driven tools to support their clients' strategic initiatives.