Kantar IBOPE Media Employee Directory
Research ServicesSão Paulo, Brazil1001-5000 Employees
Kantar IBOPE Media is a research services company focused on understanding how people consume media. Its offerings span audience measurement, consumer insights, and advertising intelligence for brands, agencies, and media outlets. The data it provides are used to support transparency and consistency in the media industry and to guide strategic decision-making. Based in São Paulo, Brazil, the firm operates as the Latin American brand of Fifty5Blue and serves clients across more than 80 countries. Within the global research services landscape, it provides data-driven insights to inform media planning and evaluation. As part of Fifty5Blue's international analytics footprint, it focuses on serving regional clients.