Market Leader Leverage Kantar IBOPE Media’s global leadership in audience measurement and advertising intelligence to position your offering as the industry standard for reliable media consumption data across Latin America and beyond.

VOD and Time-Shift Opportunity to upsell measurement solutions for time-shift viewing and video-on-demand platforms, tapping into their recent launch in Argentina and expanding across Latin America.

Social TV Metrics Target brands and agencies seeking social TV insights by offering metrics tied to programs, broadcasts and channels, expanding reach through Kantar Social TV Ratings capabilities used in Peru.

Scale and Reach Position services to advertisers and agencies seeking scale and regional reach, leveraging operations in more than 80 countries and a data-driven value proposition as a trusted market currency.

Data-Driven Differentiator Pitch advanced consumer insights and advertising intelligence as a differentiator for clients facing competition from larger players, with potential cross-sell into other research services and digital transformation initiatives.