Strong Regional Presence Kantar IBOPE Media's operations across thirteen Latin American countries and a workforce of over 3,000 employees demonstrate a robust regional footprint, creating opportunities for clients seeking comprehensive media insights and market expansion in this fast-growing market.

Innovative Measurement Tools The recent launch of measurement solutions for time-shift viewing and social TV ratings indicates a focus on innovative, real-time audience measurement that can appeal to media companies and advertisers aiming to optimize campaign effectiveness and reach.

Diverse Data Capabilities Providing detailed data on audience metrics, consumption patterns, and advertising investments positions Kantar IBOPE as a valuable partner for brands and agencies seeking targeted marketing strategies and media planning support in Latin America.

Attractive Revenue Range With annual revenues estimated between 500 million and 1 billion dollars, the company has strong financial stability, enabling potential clients to invest confidently in their advanced media analytics services.

Technological Integration Utilizing a tech stack that includes platforms like The Trade Desk, Google AdSense, and Microsoft Clarity, Kantar IBOPE's capability to integrate cutting-edge digital advertising and analytics tools offers opportunities for partners focused on digital transformation and data-driven marketing solutions.